Product Description
Brand creation for authors: your guide to authentic audience-building
So you wrote (or are writing) your book–congratulations! Now what?
It’s time to build your brand. And for authors, thought leaders, and experts, the key word is connection: reaching your audience on a human level.
Far from being a marketing ploy, creating your unique brand is actually a matter of being congruent at every stage, so you can create authentic, powerful relationships with potential readers.
Sell more books through the power of being YOU.
Tell your story, and let it lead everything you say and do.
Communicate openly and honestly with the people who want to hear from you.
It all comes from having a strong, well-thought-out brand.
Book Into Brand will walk you through the process.
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